“Say your target customers are everyone, and you will sell to no one.”
If your website is not producing as much revenue as you’d like, chances are you’re guilty of not targeting your audience sufficiently.
Today’s business environment is so competitive that a small business’s best bet is to focus on developing niche products where there [...]
Continue reading about Niche Marketing – Why It’s So Important
Sure, you’re looking to get as much bang for your buck from the holiday PPC traffic as possible, and who could blame you? Just make sure that the “bang” you hear is that of the cash register drawer slamming shut, and not your hand slamming against your forehead because of all the money you wasted [...]
Cruising along 6-lane expressway that skirts east of Kolkata, the city I grew up in, my mind wandered off to my childhood days. Kolkata was then a pleasant place, not overtly intolerant or arrogant. Life was easy, schools nearby, offices not afar, amenities close at hand. Yet, on occasions when we were to visit relatives [...]
GREETINGS. I trust that the substance here helps you both to achieve something and to get to be acquainted with me a little better.